Emirates Hospital Group was recognized as one of UAE’s strongest brands at the 15th annual Superbrands tribute event, held on June 18 at the Intercontinental Dubai-Festival City. Out of approximately 150 leading brands, 48 brands from the UAE were awarded Superbrand Status at the event, considered as the ‘Oscars of Branding’ by the corporate world.
Speaking about the recognition, Dr Waleed Achi, said, “We are delighted to receive this recognition. Brands are all about building trust with our customers and we take pride in having been able to gain that trust. Our goal has always been to provide the highest clinical services in an environment that is both conducive and helpful so that our patients enjoy a stress free journey. This honour will definitely help us to get an edge over our competitors and attract more individuals to avail our services.”
Emirates Hospital – Jumeirah, a subsidiary of Emirates Healthcare Company, is an internationally recognised 100-bed beacon of progress in the region’s healthcare system. The company owns and operates an extensive portfolio of full-service hospitals, specialty clinics, urgent care centers, aesthetic and cosmetic clinics and pharmacies.
The Superbrands Council, consisting of some of the leading business leaders from across the country identify some of the outstanding brands in their fields rewarding them based on their strengths and achievements. The Superbrand programme recognises the highest standards of customer confidence and trust in the region and is committed to promoting exceptional brands.